Sales and marketing

TALKING SALES 179: “Measuring Marketing”

TALKING SALES 179: “Measuring Marketing”

“Spend money building relationships, not pipeline“ – A ‘Talking Sales’ discussion with John Bedwany and John Smibert     How do…

TALKING SALES 48: “Reducing the time salespeople spend on marketing”

TALKING SALES 48: “Reducing the time salespeople spend on marketing”

Interview by John Smibert Peter Strohkorb tells us that salespeople in many organisations find it difficult to get access to the content…

TALKING SALES 22:    “Too much business technology?”

TALKING SALES 22: “Too much business technology?”

  Interview by John Smibert In this video Peter Strohkorb talks about a key outcome from his research into sales+marketing collaboration….