Lead generation

TALKING SALES 189: “Does referral selling pay?”

TALKING SALES 189: “Does referral selling pay?”

       “The referral selling numbers are compelling – it can change your business” – Interview by John Smibert.  …

TALKING SALES 188: “Marketing Issue 2: Sales lead follow up”

TALKING SALES 188: “Marketing Issue 2: Sales lead follow up”

“50% of all marketing leads are never followed up by the sales“ – A ‘Talking Sales’ discussion with John Bedwany…

TALKING SALES 181: “Referral Strategy” – John Dougan

TALKING SALES 181: “Referral Strategy” – John Dougan

              “Is it wrong to simply to ask for a referral?” – an interview by John Smibert.  …

TALKING SALES 179: “Measuring Marketing”

TALKING SALES 179: “Measuring Marketing”

“Spend money building relationships, not pipeline“ – A ‘Talking Sales’ discussion with John Bedwany and John Smibert     How do…

TALKING SALES 178: The basics of sales prospecting

TALKING SALES 178: The basics of sales prospecting

                “Get the basics right and the rest will follow“ –  Interview by John Smibert…

TALKING SALES 176:   “Implementing Referral Selling for competitive advantage”

TALKING SALES 176: “Implementing Referral Selling for competitive advantage”

       “Effective referral programs require skill and behavioural change” – Interview by John Smibert.   In my last…

“Why are 60% of your salespeople failing?” discussion with Tony J. Hughes

“Why are 60% of your salespeople failing?” discussion with Tony J. Hughes

About 60% of B2B salespeople are not achieving their numbers. There are a number of reasons for this yet one of…

Why Digital Marketing is Failing in Enterprise Accounts

Why Digital Marketing is Failing in Enterprise Accounts

Companies with marketing departments that have invested huge amounts in digital marketing, marketing automation, content marketing, the digital buyer’s journey…

TALKING SALES 166: “Sales Challenge 7 – Effective inside sales”

TALKING SALES 166: “Sales Challenge 7 – Effective inside sales”

“Salespeople should never pick up the phone and build pipeline“ – A ‘Talking Sales’ discussion with John Smibert   How…

TALKING SALES 165:   “Social selling – the silver bullet that can kill your sales?”

TALKING SALES 165: “Social selling – the silver bullet that can kill your sales?”

“When it comes to prospecting use all the eggs in your basket“ –  Interview by John Smibert   Social and…