CRM

TALKING SALES 158: “A better CRM means a better customer experience, but how?”

TALKING SALES 158: “A better CRM means a better customer experience, but how?”

“CRM can help a salesperson from walking into a trap” – Discussion with John Smibert.   There is a high rate…

TALKING SALES 117:  “Social media technology madness – how to choose”

TALKING SALES 117: “Social media technology madness – how to choose”

              “Forget about the shiny new toy; think about your business strategy” – Interview…

Death of A Sales Lead, or: What’s the Problem with Marketing’s Sales Leads ?

Death of A Sales Lead, or: What’s the Problem with Marketing’s Sales Leads ?

My firm specialises in working with Sales and Marketing teams in medium and large B2B organisations. We show them how to get…

TALKING SALES 73: “LinkedIn versus CRM – What’s the future hold?”

TALKING SALES 73: “LinkedIn versus CRM – What’s the future hold?”

           “Is LinkedIn threatening our CRM implementations?” – interview by John Smibert.     The emergence of…

TALKING SALES 28: “Avoid Point Solutions to Improve Sales” – Sue Barrett

TALKING SALES 28: “Avoid Point Solutions to Improve Sales” – Sue Barrett

In this 3 minute interview Sue Barrett talks to John Smibert about the need to avoid implementing ‘point solutions’ in your…

CRM, SFA, and Sales Enablement. The Same?

CRM, SFA, and Sales Enablement. The Same?

  By Tony J Hughes (A reprint from my LinkedIn Pulse page) Customer churn is a cancer eating away at most…

Rethinking CRM and Business Engagement

Rethinking CRM and Business Engagement

How sales engagement is changing and what we need to do to stay ahead of the wave in order to…

White Papers

Strategic B2B Social Selling – A brief for the CEO
                                      By Tony...... More

Sales Tools

5 sales management questions for insight and value
  In a recent interview with Dean Kelly “How to conduct the Internal... More
Bubble Chart – creating value in client conversations
  In a recent article titled “How to challenge your customer”... More
Death of A Sales Lead, or: What’s the Problem with Marketing’s Sales Leads ?
My firm specialises in working with Sales and Marketing teams in medium and larg... More
Rethinking CRM and Business Engagement
How sales engagement is changing and what we need to do to stay ahead of the wav... More
TALKING SALES 117: “Social media technology madness – how to choose”
              “Forget about the shiny new toy; think about your bus... More