Leadership

TALKING SALES 173:   “Strategy vs Metrics for high performance”

TALKING SALES 173: “Strategy vs Metrics for high performance”

 “To achieve high performance first focus on strategy before metrics” – Interview by John Smibert   Most sales organisations focus…

TALKING SALES 172:   “Why sales and marketing need to unite”

TALKING SALES 172: “Why sales and marketing need to unite”

              “Sales & Marketing must team together to drive a shared outcome” – Interview…

TALKING SALES 170:  “Aligning Sales and Marketing on the buyer journey” – Graham Hawkins

TALKING SALES 170: “Aligning Sales and Marketing on the buyer journey” – Graham Hawkins

              “ The right message at the right trigger point along the buying journey” –…

TALKING SALES 168: “A sales manager is a Team Selector”

TALKING SALES 168: “A sales manager is a Team Selector”

       “Select a champion team – not a team of champions” – Interview by John Smibert The role of a Sales…

“Why are 60% of your salespeople failing?” discussion with Tony J. Hughes

“Why are 60% of your salespeople failing?” discussion with Tony J. Hughes

About 60% of B2B salespeople are not achieving their numbers. There are a number of reasons for this yet one of…

TALKING SALES 167:   “What the better sales managers do”

TALKING SALES 167: “What the better sales managers do”

         “Good sales managers lead and coach their people to success” – Interview by John Smibert   I…

Why Digital Marketing is Failing in Enterprise Accounts

Why Digital Marketing is Failing in Enterprise Accounts

Companies with marketing departments that have invested huge amounts in digital marketing, marketing automation, content marketing, the digital buyer’s journey…

TALKING SALES 164:   “How a culture of purpose drives great results”

TALKING SALES 164: “How a culture of purpose drives great results”

         “Purpose driven organisations win the customer over” – interview by John Smibert.   Sales teams need to…

TALKING SALES 163: “The secret to achieving a one call meeting”

TALKING SALES 163: “The secret to achieving a one call meeting”

             “How to achieve a meeting with your dream prospect in one call” – Interview…

TALKING SALES 162: Identifying the Mobilizer”

TALKING SALES 162: Identifying the Mobilizer”

“How salespeople can avoid the dreaded ‘no decision’” – A discussion by John Smibert.   How often has your proposal gone…

White Papers

Strategic B2B Social Selling – A brief for the CEO
                                      By Tony...... More

Sales Tools

5 sales management questions for insight and value
  In a recent interview with Dean Kelly “How to conduct the Internal... More
Bubble Chart – creating value in client conversations
  In a recent article titled “How to challenge your customer”... More
Death of A Sales Lead, or: What’s the Problem with Marketing’s Sales Leads ?
My firm specialises in working with Sales and Marketing teams in medium and larg... More
Rethinking CRM and Business Engagement
How sales engagement is changing and what we need to do to stay ahead of the wav... More
TALKING SALES 117: “Social media technology madness – how to choose”
              “Forget about the shiny new toy; think about your bus... More