Your roadmap to sales management success (Book review)

Wayne Moloney


I recently read a new sales management book by Wayne Moloney titled ‘Your roadmap to sales management success“.

If you are looking for something different and confronting – this is NOT the book.
If you are looking for something Roadmap to sales management successrefreshingly practical – something that will help you be a better sales manager – this IS the book.

I found this book to be an excellent reference manual for sales managers to help them as they go about their daily role.  As the title states it is a ‘Roadmap’ for sales managers.

Moloney has packed this book with good common sense advice and fresh insights into how to manage and lead a sales team.

He outlines the various aspects of being a sales manager and structures these into each chapter.

Chapters include; how to be a leader, how to be a team captain, how to be a planner, how to be a performance supervisor, how to be a delegator, how to be a good communicator, how to be a change agent and particularly how to be a great coach.

I would expect that this will be one of those books that the sales manager will revisit regularly and will have by her side every day.

I recommend it for all people who manage sales teams.


I recently interviewed Wayne on the subject of his first chapter ‘A good sales manager is a leader’ – see it here.  This should give you some insight into Wayne’s thinking. If you like what you hear you might consider picking up a copy of the book at here at Amazon.


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John leads three related organisations, Custell, Strategic Selling Group and Sales Masterminds APAC. These help B2B selling organisations, who recognise the need to transform their sales capability, to respond to the tsunami of change that is starting to wash over us all. He works with people who recognise that to survive they must more strategically support their customer in their buying journey - and understand that they must become specialists in the customer's domain in order to be of value to them. He also helps sales teams build differentiated personal brands and leverage the digital and social worlds to engage to create trust and value.

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